Industry: EdTech·Year: 2025·Engagement: 11-week project + retainer
Web Development • AI Solutions • Performance Marketing
Vertical learning platform for finance certifications — courses, mocks, and AI tutor.
37,000
Paid learners
+44%
Mock-test pass rate
2.1 months
CAC payback
The challenge
Klick wanted a Coursera-grade experience for niche finance certifications, with measurable exam outcomes.
The approach
We launched a vertical LMS with proctored mocks, an AI tutor trained on past papers, and a paid-acquisition stack.
What we shipped
- Course + cohort engine
- Proctored mock tests
- AI tutor on past papers
- Affiliate + paid acquisition stack
The result
37,000 paid learners, mock-test pass rates up 44%, CAC paid back in 2.1 months.
More work
